I chuckle when clients say they’re using the “latest” digital marketing techniques but haven’t updated their methods since 2022. The marketing ecosystem has evolved dramatically in just the past 12 months.

1. Resource Allocation - When I inspected the offices of a prominent Riyadh SEO agency last month, I discovered they had dedicated teams for content development and link building. Cheaper options often have one person handling everything, which limits what they can deliver.

Company A

• Monthly Fee: Nearly 10,000 SAR
• Pros: Excellent technical SEO knowledge