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For Newtheories.Info a merchant, we discovered that their spoken question discovery was constrained because they had developed mostly for English voice searches. After adding customized Arabic voice search enhancement, their visibility grew by over two hundred percent.
The most successful Saudi brands know that people don’t distinguish in terms of channels. My banking client saw a substantial improvement in qualified leads after we unified their once disconnected touchpoints.
After years of disappointing outcomes despite substantial advertising spending, their revised differentiation created a three hundred twelve percent increase in company selection and a substantial boost in sales.
Recently, I was consulting with a major e-commerce company that had poured over 200,000 SAR on a impressive website that was performing terribly. The issue? They had just converted their English site without addressing the essential design distinctions needed for Arabic users.
Last quarter, an web retailer was suffering from a poor 0.8% sales percentage despite high visitors. After implementing the strategies I’m about to discuss, their purchase ratio improved to 3.7%, producing a dramatic increase in sales.
For a digital service, we identified that their international information was substantially stronger than their Arabic website user experience content. After enhancing their Arabic content quality, they experienced a 129% improvement in purchases from Arabic-speaking readers.
For a financial services client, we developed a material collection about household money management that incorporated halal investment concepts. This material outperformed their earlier standard financial advice by 417% in response.
Helping a medical center, we rewrote their information to feature full inquiries that users would verbally request, such as “Where can I find a dermatologist in Riyadh?” This strategy improved their spoken question visibility by seventy-three percent.
A fashion retailer experienced a 93% increase in smartphone sales after executing these improvements:
Helping an electronics retailer, we found that their standard checkout process was generating unnecessary friction for Saudi customers. After implementing tailored enhancements, their process dropout frequency reduced by 37%.
I still laugh when clients say they’re using the “latest” digital marketing approaches but haven’t revised their methods since 2022. The digital landscape has evolved dramatically in just the past few months.
Essential progress elements to assess for placement:
For a multinational apparel business, we implemented a differentiation approach that authentically connected with conventional household principles while maintaining their international charm. This technique increased their company significance by over one hundred seventy percent.
Recently, a hotel owner found that their website was virtually invisible from audio queries. After applying the strategies I’m about to discuss, they’re now being found in nearly half of applicable audio queries.
As someone who has developed over 30 Arabic websites in the last half-decade, I can confirm that applying Western UX standards to Arabic interfaces falls short. The unique characteristics of Arabic language and Saudi user preferences require a totally unique approach.
Key improvements included:
Presenting delivery estimates specific to Saudi areas
Shifting call-to-action buttons to the right-hand portion of forms and pages
Reconsidering information hierarchy to move from right to left
Redesigning user controls to match the right-to-left scanning pattern
Redesigned the form flow to follow right-to-left cognitive patterns
Built a bilingual data entry process with automatic language changing
Optimized touch interfaces for right-handed Arabic typing
Our research has shown that Saudi consumers specifically seek these trust signals:
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